Client: A German SaaS Product Company
A leading German SaaS company sought to expand market reach and generate demand across all its solutions. Challenges included penetrating the mid-market segment, managing a complex lead routing matrix, and slow lead processing. Denave partnered with the client to deliver a comprehensive telesales campaign. Through effective account management (cross-sell/up-sell and social selling), dedicated sales training, and leveraging technology like LinkedIn Sales Navigator, Probe, and Iris Video, Denave achieved outstanding results. The campaign generated 8,800+ opportunities, fueling a massive €274M pipeline and delivering 1,100+ qualified leads. This case study showcases the power of Denave's strategic partnership and telesales expertise in driving significant business growth.
Campaign Objective
Demand Generation
Increase market awareness and interest in all client solutions.
Market Expansion
Penetrate the mid-market for new customer acquisition.
Cross-Sell/Upsell
Drive sales growth for existing large enterprise clients.
Challenges
Execution Methodology
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Impact Generated
€274M pipeline
opportunities created
8,800+ business
volume generated
More than 1100
high-potential leads generated
Successfully penetrated
the mid-market segment.
ServicesOffered
Telesales
Telesales
Program Reach
Singapore
Philippines
pan india