Our Client: Globally leading OEM brand
A leading IT company faced significant hurdles: low brand awareness, limited offline B2C presence, and a new channel in a competitive gifting space. Denave partnered with them to tackle these challenges and unlock explosive sales growth. Our strategic approach focused on building a self-sustaining partner ecosystem for B2B sales. We assembled a diverse, highly-trained field team, including business development managers, a program manager, and a data analyst. This team drove sales performance by exceeding targets and achieving key non-sales objectives. Additionally, Denave implemented a robust data reporting and analytics system to provide insightful reports on a regular basis. This data-driven approach enabled the client to effectively track progress and optimize the program for maximum impact.
Impact Generated
95% Sales Growth
Achieved a staggering 95% increase in overall hardware sales.
Thriving Partner Network
Established a robust and self-sustaining partner ecosystem for B2B sales.
Data-Driven Decisions
Leveraged real-time data to optimize program performance and maximize results.
Exceeding Goals
Consistently surpassed pre-defined sales targets and key non-sales KPIs.
Campaign Objective
Partner ecosystem development
Build a self sustaining partner ecocystem to sell the brand's hardware products to corporate customers.
Sales maximization
Maximise sales of all hardware products through B2B channels.
Data-Driven Approach
Implement a robust data reporting and analytics system.
Challenges
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Execution Methodology
Sales Performance Management
Drove sales team performance through goal setting and progress tracking.
Data Reporting & Analytics
Established a data reporting system for insightful decision-making.
Program Reach
Singapore
ServicesOffered
Field Sales & Marketing
.