Our Client: Global Handset Manufacturer
A leading global handset manufacturer sought to enhance its retail execution program, focusing on visual merchandising, hygiene compliance, and overall brand consistency across 2,825 stores in 165 cities. Denave was tasked with improving brand visibility, tracking adherence to branding guidelines, optimizing POSM deployments, and ensuring the timely removal of outdated materials. The manufacturer faced challenges with limited visibility into field activities, manual reporting processes, a lack of data validation mechanisms, and delayed information flow, hindering effective decision-making and compliance management. Denave implemented a comprehensive solution that streamlined retail execution and compliance monitoring. By leveraging a mobile-first approach, customizable data collection forms, and an intelligent dashboard, Denave addressed the client's challenges and delivered significant improvements. This case study showcases Denave's expertise in optimizing retail execution programs, empowering businesses to achieve higher compliance rates, improve brand visibility, and enhance operational efficiency through data-driven solutions.