Global Leader in Tech: Revenue Maximization in MEA & APAC

Our Client: Global leader in the technology industry

A global leader in the technology industry sought to expand its market reach and drive revenue growth in the complex and competitive MEA and APAC regions. Denave was tasked with creating a partner-led program to build solution mindshare and increase product consumption revenue within specific account segments. The initiative faced challenges in managing a vast network of unmanaged hosting companies, ensuring compliance with existing infrastructure requirements, and addressing data duplicity. On-site audits were not feasible, making accurate data collection and validation difficult. To overcome these obstacles, Denave orchestrated a highly integrated account-based marketing strategy. This multi-faceted approach included digital and telemarketing initiatives, targeted LinkedIn campaigns, vernacular branding strategies, and a drip email marketing methodology. This case study showcases Denave's ability to navigate complex market landscapes and deliver exceptional results for global tech giants through data-driven, partner-centric strategies that maximize revenue and market penetration.