Signal to Sales Part 1 | S2 EP1 | #DenPulse - Demand Gen Rewired
DenPulse Season 2 is here, and we're diving deep into the power of GenAI (Generative Artificial Intelligence) with Shubhra Sinha, VP-Marketing, Denave to supercharge your marketing strategy and maximize ROI.
In the first episode, 'Signal to Sales', you'll discover:
. How AI is transforming B2B marketing (60% of companies have already adopted it!)
. The challenges of today's complex buyer journeys and why traditional lead nurturing falls short
. The future of demand generation with smart tools like GenAI and marketing automation
. How GenAI personalizes communication for each decision-maker, building trust and brand leadership
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Plus, you'll learn how GenAI is enabling businesses to:
. Identify high-intent accounts most likely to convert
. Target the right accounts in high-growth verticals
. Generate personalized content that resonates with specific buyer needs
. Leverage technology to free up your team's time for strategic pursuits
. And much more!
Do listen to our latest episode and get insider scoops on building supersonic demand generation campaigns from our industry experts!